4 Things Readers Expect While Shopping a Book

In today’s date, understanding what the customers desire is the priority of the publisher. They do an intense field study and run multiple promotional activities to figure out the expectations of today’s readers of any specific genre and content. At White Magic Studios, a renowned London-based self-publishing agency, the professionals work rigorously to keep their teams updated about the shifting trends from getting pulled by the presentation of the author to an impactful cover design.

Whatever might be the reason, when you have decided to self publishing book, start by collaborating with a reputed agency offering myriad services to peacefully publish the book under the constant monitoring of experts.

However, as the writer and investor for self-publishing a book- you should be well –aware of the expectations of today’s writers when shopping book. As a matter of fact, at the end of the day, all you want is to see a happy sales figure.

Here are the 4 things that readers expect while they shop for a book—

A captivating cover design

Unlike the readers of yesteryears, today, most readers find the motivation to buy the book if the book cover designers UK successfully create their magic on them with a jaw-dropping cover design. Despite the content and the popularity of the author, the impact of the cover designs and the efficiency of the designers create more sales opportunities.

A Blurb works better than introductions

Think out of the box and instead of putting an introduction on the back cover, give a blurb. Along with some of the best reviews, ratings and remarks, having a blurb, enhances the popularity of the book among readers.

EBook versions of the book available or not

Readers have two major segregations. One will always stick to buying a book while the other will download a Kindle version to read on their device. From book cover design to childrens book illustration, you can keep them all there at the eBooks.

If you choose to sell on Amazon, share a sample of a few pages and let readers download the samples to create an instant hype. The maximum number of readers buy the eBooks or paperbacks soon after scanning the sample pages.

Discounts received on Amazon

Anyone appreciate shopping for anything with a huge discount. Unlike the bookstores, Amazon and many online bookstores are capable of offering discounts of a minimum of 20% and even more of the MRP which pulls more traffic for conversion.

Let your marketing consultants provide proper suggestions to make the book more attractive to the concerned readers.

What are the Top Book Cover Trends Awaits us This Year?

Despite the face of the book, the creative book covers are crowd-pullers. With a vibrant, animated and eye-catching book cover, your self-published book will sell double than you expected. Yes, it’s a cutthroat truth of the present-day readers who purchase books in whichever format only if they get attracted to the cover.

So, self-publishing writers should be well-versed in the fact that whichever agency they select to publish their next book whether in the form of an eBook on Amazon or a printed copy on Barns & Noble- the cover should be impressive and created by following the futuristic trends of cover designing.

While interviewing or conversing with the shortlisted self-book publishers in London, you must also add this point about their opinion regarding the trending book cover designs.

Let’s find some queues of the top book cover trends this year—

Illustrations are taking over

Readers are more excited to pick up vibrant covers with colourful illustrations on them. With an expert illustrator, you can create a uniquely designed cover for your upcoming book storytelling the major incidents or the theme of your book.

Despite the inner book illustration design works, you can also request the illustrator at the self-publishing agency to create a unique portrayal of a cover design spreading positive and romantic vibes among readers instead of using realistic photos.

Especially if your genre is a romantic, young adult, cosy mystery, or coffee shop reading- then take fresh ideas on cover illustrations and the apt use of typography with large cursive or serif from the Japanese books.

Pop art & retro vibes are in trend

Have you checked out the recent cover designs of Paulo Coelho’s book Hippie? The book showcases one of the best examples of pop art with a retro vibe in it. If your genre is women’s fiction, romantic comedy, or romance then try the retro element book cover designs.

Gothic Implications

At Maple Publication you have the opportunity to meet some of the finest illustrators and cover designers already proven their expertise in gothic art. While designing the covers for sci-fi books or horror or mystery books they have already done their experimentations with monochromes with a touch of bold scarlet and the rightful setup of typography. Like Stephen King, you can also ask to keep the writer’s name bigger than the title, however, do it only if you are a famous writer like King or Lee in the first place.